This blog entry was written for iMedia Asia. If you are not publishing videos in social networks online, you are missing an opportunity to extend the impact of your brand online. The situation with video is comparable to the beginning of the Web. Then, only the big brands were quick to embrace the new medium [...]
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Most commenters on YouTube are males between 13 and 27 years
Recently, we've been asked a lot about commenters on YouTube - it seems there is a large interest in finding out more about the engaged audience in videos. Our gut feeling was always that the majority of commenters were between 15 and 25. It is actually quite amazing how many immature and little useful comments [...]