Category Archives: viral

Warner Music will put its full catalog back on YouTube

This is great news for the online video community: WMG (Warner Music) is back on YouTube! This week, WMG and YouTube struck a deal that will give WMG a large chunk of the revenue created around their videos - which was the issue when they broke the deal in December 2008. The partnership covers the [...]

Subtitles have huge impact on video SEO and viewership

Subtitles and Captions are key to making video content accessible to deaf and hard-of-hearing people. This in and of itself should be enough motivation to create subtitles for your videos. But if you need more reasons, read on. In my long years of working with video I have been encouraging everybody who publishes video to [...]

Monetizing Social Video Success

ITV, the Network that puts on "Britain's Got Talent", seems to have a knack for uncovering great singing talent. In 2007 it was Paul Potts and Connie Talbot. This year it is Susan Boyle. On the list of top viewed YouTube videos of all time, Boyle's top video is on position 22, Potts at 28, [...]

Guest post at Mumbrella

You may have been wondering that we haven't written about the Susan Boyle success on this blog yet. However, we wanted to gain a few weeks of data on this particular social video story and turn it into something special. Well, it has turned into something special in a different way: Tim Burrowes who writes [...]