Vquence continuously measures key indicators of social video use to determine market value indicators such as:

  • virality,
  • multiplicity,
  • spread,
  • controversy, and
  • attractiveness

of particular videos on social video sites.

This enables managers and marketers to follow their viral video campaigns and measure their impact.

It also provides the opportunity to follow social videos that relate to the image of a particular brand and get alerts or graphs on such activities.

Vquence provides a selection of delivery mechanisms for various information about social videos, such as:

  • Email alerts
  • Video sub-collections in widgets
  • Statistics in graphs

The service portal is at: http://www.vqmetrics.com/